Demand from building, construction, automotive, transportation, industrial sectors to drive growth of global polymer emulsion market


Increasing demand from the building & construction, automotive & transportation, and industrial sectors coupled with implementation of stringent VOC emissions norms are driving the global polymer emulsion market. The global polymer emulsion market is expected to grow from US$30.43 bln in 2018 to US$55.81 bln by 2026, at a CAGR of 7.88% during the forecast period 2019-2026, according to Fior Markets.

Polymer emulsion or the emulsion can be defined as a colloidal dispersion of discrete polymer particles with a typical particle diameter of 0.01–1.0 microns in a medium such as water. Polymer emulsion is obtained by radical polymerization that usually starts with an emulsion incorporating water, monomer, and surfactant. Due to their relatively higher weight, the polymer emulsions readily undergo polymerization. Polymer emulsions are used in the production of several commercially important polymers. Polymer emulsions contain very low levels of VOC contents. As a consequence, polymer emulsions have emerged as a preferred material of choice for paint & coating industries. Rising global demand for the bio-based coatings and paints coupled with growing applications in cosmetics, personal care products are anticipated to drive the global demand for the polymer emulsion over the forecast period.

Even though the factors such as strict regulations pertaining VOC emissions, rising awareness about green buildings as well as growing demand for the consumer goods in the developing economies are driving the global polymer emulsion market,the volatility in the raw material prices is anticipated to dampen the growth of the market over the forecast period.  However, growing preference for the bio-based polymer emulsions as well as increasing demand for the eco-friendly paints and coatings is predicted to open new market opportunities for the global polymer emulsion market in the upcoming years.

In order to increase their market footprint as well as to compete effectively in the market, major players are increasingly focusing on launching newer, improved products. For instance, Organik Kimya in 2017, launched Orgal® PST 100 and 100 E. It is a range of new styrene acrylics that have excellent association with PU thickeners giving the customer cost savings opportunities. 

Polymers emulsions are being increasingly utilized in the production of the paints and coatings owing to their low flammability, low VOC content. Thus, to effectively meet up with this demand, Mallard Creek Polymers, Inc., in 2016, announced the launch of Rovene 6027. It is an acrylic emulsion polymer product with good filler capacity and excellent elongation.

For instance, in 2018, Synthomer plc acquired BASF Pischelsdorf’s Austrian SBR business. This business is engaged in the manufacturing of styrene butadiene rubber that is used in the paper industry, particularly in packaging applications. This acquisition will enhance the Synthomer’s SBR business as well as expansion of its production network for paper/packaging applications. Furthermore, this strategy will also surge the Synthomer’s entrance to new opportunities in European market.

The acrylics based polymer emulsion segment is anticipated to grow at a CAGR of 9.93% in 2019-2026. Acrylics based polymer emulsion are most widely used due to their durability and absence of VOC content. Also, acrylics are of immense use in the manufacturing of polymers with rigid, flexible, ionic, nonionic, hydrophobic properties. Consequently, the acrylics based polymer emulsion segment is expected to grow at an accelerated CAGR of 9.93% over the forecast period. Polymer emulsions are being increasingly preferred in the production paints and coatings due to their low flammability, low VOC content. Thus, the paints and coatings segment emerged as the largest with US$12.83 bln revenue in 2018 and is anticipated to be the most dominant segment in the  forecast period. The Asia Pacific region emerged as the largest market for the polymer emulsion with market share of 38.49% in 2018. Factors such as rapid development of the end user industries such as construction, automotive coupled with increasing urbanization driving the demand for the paints and coating are expected to propel the Asia Pacific region to grow at an accelerated CAGR of 10.02% over the forecast period. Europe held a considerable share of market owing to implementation of strict norms pertaining VOC emissions as well as growing demand for the bio-based paints and coatings in the region.

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