Footwear technology leader to use Arkema's Pebax® Rnew in running shoes

15-Jan-09
Mizuno, a leader in running footwear and apparel technology, has announced the use of a Arkema's Pebax® Rnew, a new thermoplastic elastomer range for the Wave® Technology plates in four models of high performance running shoes set to debut in 2009. This new thermoplastic elastomer range is made from renewable resources, castor oil, and contributes to global warming reduction. "Mizuno consistently takes initiative to protect the environment," said Mizuno USA's Director of Marketing of Athletic Footwear, Rod Foley. "By being the first in Athletic Footwear industry to use Pebax® Rnew, we continue to exemplify our commitment to managing the limited resources that the Earth provides." The Pebax® Rnew will be utilized in both men's and women's models of the Mizuno Wave Rider 12, Wave Inspire 5, Wave Creation 10, and Wave Nirvana 5.
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