Transparent and traceable packaging for poultry

04-Dec-08

In USA, Just BARE™ Chicken, a premium brand of fresh, all-natural chicken is to be packaged in a recyclable, transparent tray-addressing the full range of shoppers' concerns about buying, handling and consuming chicken: from how and where chickens are raised to packaging issues relating to food viewability, handling, traceability and recyclability. The transparent, recyclable plastic tray and its clear film lid give consumers a nearly 360-degree view of the chicken inside.