| Asia’s growing middle class and increasing urbanisation has buoyed  the region’s chemical demand, particularly for olefins. But IHS Chemical has  said that not all countries are equal in their demand growth. The rise in disposable  income for Asia’s middle and upper classes is causing consumption of durable  and non-durable goods made from polymers and chemicals to rise. The growth  of households with incomes greater than US$5000, a threshold considered middle  class in the region and regularly associated with urbanisation, is greater than  the general population growth and fastest in countries such as China, Indonesia  and Thailand. 
 Tony Potter, vice president of Asia Pacific, IHS Chemical said,  ‘across this income threshold is the time when people buy their first refrigerators, televisions, and  other appliances. Ultimately, they buy their first car. In doing so, they  essentially become new customers of the petrochemical industry. In China, an  estimated 28 mln people have been crossing this threshold each year, with a  further 23 mln in India. Throughout Asia, there are approximately  70 mln new chemical customers added each year.’
 Potter opines that new crackers  based on shale related ethane in North America or low cost feedstocks in the  Middle East grab headlines, however, Asia is set to add more olefins capacity  by 2020 than the two regions combine. Asia is the engine of global demand for olefins.  At IHS Chemical, we forecast global incremental demand growth for ethylene and  propylene combined will exceed 10 mln tpa during the next five years, with Asia  accounting for 60% of demand growth. Yet, now all Asian countries are  experiencing equal growth in chemical production. China is expected to be responsible for much of  the investment. IHS Chemical expects 53 olefin projects to start up in China by  the end of 2018. Many are  coal to olefins (CTO) or methanol to olefins (MTO) projects, but there  are also a substantial number of on purpose propylene projects. The coal based  units are based both inland, where coal is available at lower prices, and in  coastal provinces, where coal prices are higher because of transportation costs  and exposure to the international coal market. Several CTO/MTO plants are  already operating but, the CTO/MTO rush will be concentrated in 2015-2017 and  tail off thereafter. IHS believes the coal based builds will likely be  constrained by water availability and environmental concerns so therefore be  finite. Capital costs are substantial, but once the units are built, operating  costs will be sufficiently low to position these Chinese units in the lower  cost half of the global supply curve.’
 
 India has much potential  for growth according to IHS, however olefin investments have not kept up with  the demand and derivative imports have been growing. Elsewhere in Asia, cracker investments are  difficult to justify in the absence of advantaged feedstocks. Malaysia, Indonesia  and Vietnam, driven by growing domestic deficits of base chemicals and  polymers, are well studying projects for start up during 2018-2022. However, the  story is different farther north in Japan and Taiwan, where the olefins  industry is consolidating and reductions in capacity are expected. Propylene capacity addition in Asia during  2013-2018 is expected to amount to 23 mln tons, 85% of which will be in  China. Potter said, ‘due to this dominance in new capacity occurring in China,  it might be tempting to conclude that the rest of the world does not need to  invest in new propylene units, but that would be misguided. In reality, it is  more likely that much of the Asian new build capacity will run intermittently  or at low operating rates. Much of the coal and all the naphtha based propylene is tied to ethylene  production, with relatively limited control over the ethylene/propylene  production ratio. Discretionary propylene production is from coal to  propylene/methanol to propylene, propane dehydrogenation (PDH), and metathesis units. The dependence on imported  propane in a region that has historically had the highest propane prices in the  world, results in less than compelling economics, suggesting that the new PDH  units will act as swing capacity.’
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