A German brand, Jäger und Sammler, has chosen Innovia Films’ compostable flexible material, NatureFlex™ as the packaging for its range of premium energy bars.
NatureFlex™ was an obvious choice for the packaging as the film begins life as a natural product – wood and breaks down in a home compost bin (or industrial compost environment) within a matter of weeks – yet also offers advantages for packing and converting such as inherent deadfold and anti-static properties, resistance to grease and oil, good barrier to gases, aromas and mineral oils and a wide heat-seal range.
Outlining why Die Kraft des Urstromtals selected NatureFlex™, Ivan explained: “As our Jäger und Sammler bars are 100% organic, the wrapping should also have cutting edge characteristics. Innovia Films’ NatureFlex™ fits the bill perfectly for us. The compostability of this film in combination with it being manufactured from renewable resources is exactly what we were looking for in our approach towards healthier food where no harm is caused to the environment”
NatureFlex™ films are certified to meet the American ASTM D6400, European EN13432 and Australian AS4736 standards for compostable packaging. The wood-pulp is sourced from managed plantations. The renewable biobased content of NatureFlex™ films is typically 95% by weight of material according to ASTM D6866.
09-Sep-14 
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